Downtown Green Bay

Downtown

About Us

Learn more about the three Business Improvement Districts that make up downtown Green Bay.

Winter Wine & Beer Walk

Enjoy tastings from local wineries, breweries and a few eateries while visiting businesses and exploring the Broadway District. Each night is capped at 1,000 participants and typically sells out!

Small Business Saturday

Shop Green Bay first on #SmallBizSat! More than 75 unique, locally-owned businesses want you to WIN BIG while you #ShopSmall!

Saturday, November 23, 10am

36th Annual Prevea Green Bay Holiday Parade
Delight in the beauty of festive floats designed to the theme of Holiday Magic and enjoy high-flying balloons, local marching bands, dancers, singers, and of course, Santa and his reindeer!

Featured Events

Nov

Friday

Lighting Ceremony on Broadway
5 p.m. - 8 p.m.

Nov

Saturday

36th Annual Prevea Green Bay Holiday Parade
10am-11am / Downtown Green Bay

Nov

Saturday

Small Business Saturday
Downtown Green Bay

View Full Calendar

Testimonial Image

Downtown Green Bay on the river walk is sensational! From the boats cruising the river to the people playing beanbag toss at Hagemeister, it's no wonder people call this place home.

- Matthew T.